2008 ARCTIC CAT DEALER SHOW

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The World’s Most Powerful ATV and upgraded EFI Prowler UTV Highlight Event

By Jeff Henson

NEW PROWLER XTX 700 H1 EFIAt the beginning of each new model year, the major ATV / UTV manufacturers host a dealer show where they present their latest creations, updated models and accessories to their licensed dealers. These shows also provide dealers with seminars on such things as updating their electronic inventory systems, financing and warranty management and how to increase sales of their products. Dealers are also able to place orders for new models directly from the event. The ATV press is also invited to these events, which we look forward to as a great opportunity to get feedback from dealers all over the country on how the product they sell is satisfying (or not satisfying) their customers.

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